There are, of course, numerous supermarkets and online stores where you choose to shop; yet few stores make as much effort as Sainsbury's in trying to provide healthy choices and being as environmentally responsible, and that alone is one good reason to choose Sainsbury's.

In fact, Sainsbury's is one of the most progressive supermarkets when it comes to providing healthy food, and employs more than a hundred product developers and researchers to progressively reduce levels of fat, sugar, salt, saturated fat and additives in Sainsbury's products wherever it is possible, while simultaneously looking to increase nutrients.

However, if you don't live near to a Sainsbury's store, then no problem; at Sainsbury's Online Store you can enjoy the same healthy choices online too, with groceries - and much else - delivered direct to your door.

Sainsbury's goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsbury's are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsbury's approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsbury's Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsbury's!

Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Tu Pirate Cushion
Pirates ahoy! The velvety texture of this plush Tu Pirate cushion feels great against the skin, and any jolly young Jack Tar will be delighted with it! This fabulous cushion has a fire retardant polyester cover and a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. The cover is also machine washable at 40°C for total convenience.

Gelert Camouflage Mummy Sleeping Bag
Sleep in style without compromising on comfort or durability in this camouflage design double layer sleeping bag from Gelert. The mummy-shaped sleeping bag is made from 300gm² of mono fibre/polyester mix. Feel nice and snug while you sleep with its shoulder and zip baffles to stop heat escaping and a comfort hood to place under pillows or it can be used by itself. It is suitable for use in three seasons and has an extreme comfort temperature of -16°C. With an internal security pocket sewn on the inside,

H.M. Armed Forces Army Infantryman Desert Outfit
This detailed 3-piece uniform has been inspired by the fatigues worn in desert conditions and will provide exactly the right degree of protection for a range of operational environments - bedroom, garden or park. Consisting of desert camouflage shirt and built-in patrol vest, trousers and hat, this uniform set is suitable for children aged 6-8, sized between 110-128cm.

Suffolk Low End King Size Bed
The Suffolk furniture range is made from rubberwood and has a contemporary white painted finish. The Suffolk Low End King Size Bed has a high wooden headboard and matching lower footboard in the same design. Unvarnished wooden slats support the mattress, which is not included. It will blend beautifully with other pieces from the Suffolk furniture range. Thanks to its dense grain and limited shrinkage, rubberwood is incredibly durable, and is now used extensively in the furniture industry. In addition, a ne

Samsung LE32B530 32" Digital Full HD 1080p LCD TV
Prepare to be blown away with this brilliantly crisp 32in, full HD 1080p television offering a perfect solution to your home entertainment needs. Samsung's Wide Colour Enhancer uses clever processing to generate more realistic colours and a wider range of brightness to more closely match the original film. The amazing picture will open up a world of captivating realism and incredible detail, so you'll want to watch your favourite films all over again! Three HDMI inputs let you connect a Blu-ray player or

Black and White Orchid Wall Art Set of 3
These elegant, monochrome artworks will enhance any living area with their depiction of orchids in bloom. The 3 sections can be arranged in a variety of ways on the wall above a sofa or table for a modern yet natural effect. Each canvas measures 70 x 30cm. The MDF wood frame is resistant to warp, moisture and compression.

Sainsbury's Towel Terracotta
Sainsbury's have created this range of 100% ringspun cotton towels to not only dry your body and hair but to feel soft and comfortable against the skin. They've a weight of 500g per square metre and long loop threads for extra absorbency, while a panel detail runs along each outer edge for extra durability and a neat finish.

Panasonic TG8421 Black Quad Handset Phone
These elegant phones are the top of Panasonic's digital cordless range and certainly look and act the part. Boasting a sleek black design, they will fit into even the most sophisticated environments, so they're ideal for home or office. Fully charged, they allow up to 15 hours' talk time and 250 hours' standby time, and have a 2" colour LCD display screens. Caller ID with caller ID memory, call waiting and text messaging capability are available, subject to your line subscription. With 40 minutes recordin

Amefa Dine Moderno 18 piece Cutlery Set
A contemporary 18 piece cutlery set with place settings for up to 4. The set includes 4 knives, forks, dessert and soup spoons and 2 serving spoons making this perfect for family use or for entertaining guests. Squared handles make this cutlery comfortable to use and the simple design makes it suitable for any occasion. Made of stainless steel, the set is completely dishwasher safe. The set comes boxed and has a 50 year guarantee. This is an age restricted product. It is against the law to sell a knife

Apple iPod Shuffle 1GB Pink
The ingenious iPod Shuffle is not like most MP3 players. For the music lover who likes a surprise, the Shuffle takes a random selection of music from the user's computer and plays it randomly when you press play. The 1GB model has room for around 240 songs and at a tiny 4.12 x 2.73cm, is ideal for listening when jogging, commuting or at the gym and the useful in-built clip keeps it attached securely to clothing.

Monte Carlo Aluminium Bench
Create a beautiful, relaxing space in your garden for picnics, naps or simply enjoying the fresh air with this handsome, hardy Monte Carlo Aluminium Bench. The powder-coated white finish and attractive back design will fit perfectly into any landscaping design and while some self assembly is required, the bench itself is low maintenance. The Monte Carlo Aluminium Bench is guaranteed for 1 year against manufacturing defects. This product is not available to customers in Northern Ireland.

Cello 19" HD-Ready Digital TV/DVD Combo with iPod Dock Pink C1973FiPod
Combining smart, stylish looks with useful, innovative functions and solid connectivity, this widescreen TV/DVD player combo also features an iPod dock. HD-ready and with a 19-inch screen, this set is a funky metallic pink colour. With 1440 x 900 resolution, 16:9 screen format, 700:1 contrast ratio and NICAM stereo, picture and sound quality are excellent. The iPod dock, located on the top of the set and compatible with most iPods (not Shuffle), not only charges your iPod, but allows you to play your store

Aqua Beads 3D Secret Garden
Aqua beads are simple to use, even for young children. Lay the beads out using the picture sheets and bead templates as a guide, or create pictures using your own imagination and style. Then simply spray with water! The Aqua Beads Enchanted 3D Secret Garden set contains over 800 beads, a 3D card scene, bead plopper, 3D layout tray, flat layout tray, base tray, three template sheets, one water spray, bead storage case and instructions. Suitable for ages four and up.

Different By Design 24% Lead Crystal Wine Glasses 4
Suitable for any red or white wine, these 24% lead crystal glasses are ideal for more special occasions. They come gift boxed and would make a lovely housewarming, engagement or wedding present for any wine lover. Lead crystal and hand cut, these glasses are dishwasher safe.

Chelsea Football Club Beanbag
An official licensed Chelsea Football Club beanbag in blue decorated with the club's crest. Filled with fire-retardant polystyrene balls for safety and comfort, this soft and squashy beanbag is great for sitting and playing. The removable cover is machine washable. Not suitable for children under 3.

Tu Black Aluminium 20cm Frying Pan
Time for tasty, indulgent, full English breakfast? The Sainsbury's own brand leads the pack with this aluminium frying pan. Large enough to cook several sausages, eggs, rashers or whatever takes your fancy at once, the frying pan heats evenly and is suitable for gas or traditional electric hobs. Constructed from lightweight, durable aluminium with a classic, non-stick black finish and heat-proof handles, this piece of elegant and long lasting cookware will serve you for years to come. Not suitabl

Tu 3 Tier Square Tube Metal Shelf with Wheels
Keep your cosmetics, creams and other bathroom bits and pieces tidy with this Tu 3 Tier Square Tube Metal Shelf with Wheels. If you've room to spare in your bathroom, it's the ideal spot for this unit. The chrome plated frame is attractive, with its geometrically appealing square bars, and with 3 steel shelves, the unit's large enough to hold a whole assortment of unguents and grooming appliances. Its castors make it easy to push around. Some assembly is required.

Zebco Fishing Lantern
This fishing Lantern from Zebco is ideal for night fishing or early morning sessions. Its 23 white LEDs create glare-free, bright light and the brightness can be adjusted in 3 simple clicks. Operated by 4 x D batteries (not included)

Tu Stainless Steel Cabinet with Circle Mirror Chrome
This robust stainless steel bathroom cabinet has a circular mirror built into the door and reflects everything in its path with a reflective mirror casing. Its magnetic locking mechanism makes sure all your smellies stay in their rightful place, rather than across your bathroom floor. Easy to clean with just a damp cloth, this cabinet measures 30 x 30cm and has a depth of 15cm.

Sainsbury's Basics 1.7L Cordless Kettle 2200W
A no frills kettle with a removable scale filter. Cordless, it sits on a base that features cable storage, so the worktop won't look cluttered. The water level (to 1.7L) is marked on both sides of the handle as well, making it easy to use both left or right handed.

In the Night Garden Fold and Go Easel
Draw on the chalkboard, or use the special pens provided on the wipe clean board, then erase and start again! Or you can clip on a colouring sheet and make a drawing from the popular BBC series In the Night Garden to keep. The easel set has sliding drawers to store the contents in: 12 marker pens, eight crayons, six sticks of chalk, colouring pages, clean up sponge and full instructions. Suitable for ages three and up.

Little Hands Music Band
It may not quite be rock n roll, but they'll be fun had by all with the Little Hands Music Band. Including a Mini Sea Sound Drum, Xylophone, Rattle Roller and Rainbospinner, Glastonbury may not be on the cards yet, but here's one way to get them on their way! Suitable for children aged 12 months and over.

Daewoo 29L Combination Microwave Oven Stainless Steel
Cook in style with this fan assisted combination microwave oven by Daewoo. With a large capacity and 900W microwave output, this system also boasts a 1950W convection oven and a 1400W quartz grill for lots of cooking possibilities. Featuring a crisp function for cooking pizzas, auto cook options, 1 touch cook menus and 10 power levels, this microwave will make light work of cooking family meals. Auto defrost fish, poultry and meat effortlessly in its stainless steel cavity and let it clean itself with its

Harris Mini Roller set
These six mini rollers are just what you need for a DIY job combining emulsion and gloss paints. Included in the pack are three emulsion sleeves, three gloss sleeves, a roller and a handy paint tray. The sleeves interchange easily so you can work on different surfaces with different paint types all with the one roller.

Sil Pin Rolling Pin
Bake biscuits, make wafer-thin pasta or pastry and rule the kitchen with the Sil Pin Rolling Pin. Made from durable chrome with a smooth silicone coating and colour coordinated handles, it's a stylish addition to any kitchen. In addition to being very attractive, the heat resistant silicone coating is non-stick, and the non-porous surface also means it won't stain, making this far more practical than a wooden rolling pin. It's easy to clean, too - just a wipe with a cloth gets it pristine in no time.

Aura Double Underbed Storage
The simple lines of the Aura range highlight the solid nature of this furniture. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good and is built to last. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching range of home furnishings. The Aura Double Underbed Storage drawer is perfect for storing everything from toys to out of season clothing out of your way and off the floor. It is fitted with castors to

Fisher Price Funny Face Ride On Truck
Make topsy turvy faces that are sure to make children giggle with the Fisher Price Funny Face Ride On Truck. Simply turn the crank handle and watch his eyes spin around and his smile swish up and down. Jump on and have a fun ride as silly sound effects and songs jingle out. Under seat storage is a useful place for keeping bottles, sun-hats and other toddler items that need to be on hand during play time. Suitable for children aged 3 years and over.

DeLonghi Red Icona Pump Espresso Maker
Make delicious hot coffee drinks at home with the DeLonghi Icona Pump Espresso Maker. In fabulous, eye-catching, glossy scarlet, it's a stylish addition to any kitchen. With high-performing 15-bar pump pressure, a traditional stainless steel cappuccino milk frother, a 2-in-1 filter holder and built-in tamper and crema device for perfect crema - all controlled with just three simple buttons - the machine practically does the job for you, leaving you looking like an accomplished barista. The 1l water tank an

Creda Florida Spa 8.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built-in thermostat, which ensures the temperature is kept constant. The Creda Florida Spa 8.5kW Electric Shower has easy to use rotary controls for on/off, temperature and flow selection and has a power on indicator to let you know when it's working. The single mode showerhead is wipe clean, so you don't need to worry about the build up of annoying limescale. The pack contains the heater unit in easy clean

Razor Spark Scooter
The Razor Spark Scooter is an electric experience! Fun and speedy, it emits sparks when you step on the spark bar! The scooter is equipped with a patented braking system and a dual-locking handlebar stem that adjusts to exactly the right height for your child, even following a growth spurt! The T-tube and deck are made of aircraft-grade aluminium, so the scooter is incredibly lightweight and easy to carry, and it folds up for easier portability and storage. The big 14cm urethane wheels with ABEC bearings a